The man who REALLY saved Apple

Friday, April 27, 2018
In 1998 Apple’s now-widely-forgotten CEO, Gil Amelio, sat down with me to discuss his relatively brief time atop what was then a struggling company—the subject of his book On the Firing Line: My 500 Days at Apple.

As you’ll hear—and as Engadget noted in 2014—Amelio proved remarkably “accurate … regarding how Apple could get its groove back.”


In at least one way—his decision to bring Apple founder Steve Jobs back to the company—Amelio may truly be the man who saved Apple.

Twenty years to the week after this interview aired—April 26, 1998—you be the judge.


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